Max Out your Retail Email Campaigns

Not that long ago, online shopping was considered an exception. Today, it’s the norm. Yet only a handful of retailers have mastered the technique of driving people to their transactional websites. This guide discusses how retail marketers can continue to leverage their most effective digital marketing tool, email, to expertly maintain their hard-earned customer relationships:

  • Best practices for optimizing email campaigns
  • The benefits of multiple customer touch points
  • Where mobile fits in to the online shopping mix
  • Tactics for segmenting and targeting your audiences

 

Max out your retail email campaigns

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