Live Email Content Look Book

Live email content is revolutionizing email marketing. Marketers now have the ability to bring emails to life with content that is personalized to subscribers’ situation at the time of open, providing a highly relevant and engaging experience. From countdown clocks that drive urgency to purchase, to weather conditions at current or future destinations, to live updates streaming from social networks into emails, this new technology is one of the most exciting innovations to hit email marketing in quite some time.

The Live Email Content Look Book highlights:

  • The technology behind live content: what it does and how it works
  • How it performs in terms of engagement and conversion
  • Best practices for incorporating live content into campaigns
  • Real-world examples from top global brands
  • How to get started

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