Lyris Webcast: Email + Facebook + Twitter: Connecting the Dots to ROI
As a modern marketer on the front lines, you’re charged with engaging customers and prospects to deliver value and drive revenue. With the explosion of digital channels – from Email to Facebook to Twitter – it’s become even more challenging to reach this audience in a powerful, relevant and compelling way.
Join us for an enlightening conversation with Position2 CEO Rajiv Parikh and Lyris SVP of Marketing Tina Stewart on how modern marketers use the latest and greatest tools and strategies to plan, execute and achieve effective cross-channel marketing.
Learn how to:
- Gain social and email marketing intelligence
- Create a holistic digital marketing plan
- Define, track and drive Key Performance Indicators (KPIs)
- Promote and protect your brand reputation
- Leverage insights from real-world success stories
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