Lyris Webcast: Email Deliverability 2012: Defined, Deconstructed and Debunked

The deliverability of email messages is a prime concern for email marketers. The hours and resources you spend crafting relevant communications are a wasted opportunity if your message is never delivered to your customer’s inbox. In fact, according to the latest studies, an estimated 20% of all emails sent in North America never reach the inbox of intended receivers.

Lyris deliverability gurus, Matt Hayes and Chris Benkert, will educate you on the common traps and latest strategies regarding email deliverability in 2012.

  • Learn about email technology trends impacting deliverability
  • Gain best practice tips to improve sender reputation
  • Debunk the top 5 deliverability myths

Watch the Webcast

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