10 Innovative Email Tactics – That You Probably Aren’t Doing
Your emails look great, your content is informative, you’ve optimized for every type of mobile device you can think of, and your response rates are respectable. Yet, it feels like you’re just covering the basics.
The most successful marketers know that the basics are just the starting point, and that what really matters is creating innovative campaigns that make your brand leap off the screen and turn emails into clicks, conversions, and revenue.
This Lyris guide walks you through 10 game-changing email tactics that you might not have considered before. You’ll learn the best ways to incorporate these tactics into campaigns and the strategies that are proven to be most effective, including:
- Video in email
- Live email content
- Real-time retargeting
- Welcome series
- Pop-over subscription boxes
- And more!
Grab your Free Guide